Painting Contractor Marketing: Win Neighborhoods With Flyers

The Problem With Shared Leads

Buying leads from platforms like HomeAdvisor means competing with five other contractors on price. Generating your own exclusive leads is the key to maintaining high margins.

Targeting by Home Age

Exterior paint typically lasts 7-10 years. Use FlyerFly to target subdivisions built or last painted a decade ago. A door hanger or yard sign offering a free exterior estimate will generate high-intent, exclusive leads.

HOA Compliance Campaigns

When an HOA sends out notices that homes need repainting, be the first contractor to blanket the neighborhood. A flyer stating "We know your HOA requirements" will win you the majority of the neighborhood's business.